Sexualized perfume advertisements on social media – effects on brand associations
dc.contributor.advisor | Pentus, Kristian, juhendaja | |
dc.contributor.author | Attia, Omneya | |
dc.contributor.other | Tartu Ülikool. Sotsiaalteaduste valdkond | et |
dc.contributor.other | Tartu Ülikool. Majandusteaduskond | et |
dc.date.accessioned | 2020-06-19T11:20:58Z | |
dc.date.available | 2020-06-19T11:20:58Z | |
dc.date.issued | 2020 | |
dc.identifier.uri | http://hdl.handle.net/10062/68137 | |
dc.language.iso | eng | en |
dc.publisher | Tartu Ülikool | et |
dc.rights | openAccess | et |
dc.rights.uri | http://creativecommons.org/licenses/by-nc-nd/3.0/ee/ | |
dc.subject.other | bakalaureusetööd | et |
dc.subject.other | bachelor's theses | en |
dc.subject.other | lõhnaõlid | et |
dc.subject.other | reklaam | et |
dc.subject.other | reklaamipsühholoogia | et |
dc.subject.other | sotsiaalmeedia | et |
dc.subject.other | turundus | et |
dc.subject.other | brändimine | et |
dc.subject.other | veebiküsitlused | et |
dc.subject.other | kirjeldav statistika | et |
dc.subject.other | perfumes | en |
dc.subject.other | advertisement | en |
dc.subject.other | psychology of advertising | en |
dc.subject.other | social media | en |
dc.subject.other | marketing | en |
dc.subject.other | brand management | en |
dc.subject.other | online surveys | en |
dc.subject.other | descriptive statistics | en |
dc.title | Sexualized perfume advertisements on social media – effects on brand associations | en |
dc.type | Thesis | en |