POLAND. Risks and Opportunities Related to Media and Journalism Studies (2000–2020). Case Study on the National Research and Monitoring Capabilities.

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This report presents findings on Polish media scholarship via researching and disseminating knowledge on media and democracy. By examining four critical Mediadelcom domains (criteria), this report goes a long way in explaining the main areas of researchers’ expertise, alongside monitoring capabilities, quality, and findability of scholarly and media-policy-related sources. To this end, we aim to present the key scholarly subjects alongside the potential value of media research and data accessibility for media professionals and industries. The findings are based on desk research (media regulation and self-regulation) and a scholarly database of 1000 works identified within the EU project research (the Faculty of Journalism, Information and Book Studies, University of Warsaw). This report illustrates that Poland’s scholarly studies and media data highly depend on national higher education research conditions, with recent shifts towards a comparative approach in the aftermath of Europeanisation alongside the digital-driven and user-oriented era. The overall hypothesis is that Polish scholarship is founded on Western-oriented ideas and theories and an urgency to shift towards data-driven media and de-westernisation. With an ongoing need to look at monitoring capabilities via media and research culture.

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