Fotode ja pildiallkirjade tõlgendamine suhtlusportaali Orkut.com näitel
Date
2009
Authors
Journal Title
Journal ISSN
Volume Title
Publisher
Tartu Ülikool
Abstract
Description
Interpretation of photos and captions through social networking website
Orkut.com
This bachelor thesis focuses on analysing the photos and their captions of social
networking website (SNS) Orkut.com. While most research studies done on SNS self
presentation focus on the photo alone, this one also takes into consideration the extra bit
of info added underneath the photo.
The aim of this thesis is to see whether the captions given to the photos help to present
the person or activity on the photo in a somehow different way to that of a photo alone.
Empirical data was collected through interviewing 10 people, considering that they are
registered users of Orkut.com and have uploaded photos on their user account. The
interview consisted of four main topics. In the last part, the interviewees were asked to
analyse three photos before and after revealing them the real caption added by the
owner of the photo.
All research questions that were set up in the beginning of the work found their
answers.
Main findings were, that people mostly read the captions under the photos, when the
meaning of the photo is unclear to them. It also appeared, that people don’t read the
captions at all, when the owner of the photo is a stranger.
When asked about what kind of captions the interviewees write under their own photos,
the answer was, that they try whenever as possible to write something funny and witty.
Also, those photos with a witty caption found better reception.
All those interviewed said they are thinking that the photos they have uploaded of
themselves and captions written under them, represent them from a positive point of
view.
On their own photos, people want to show some important events, people or hobbies.
Very important factor, when uploading a photo was considered, that it transmits the
emotions of the particular moment to the viewer.
Keywords
H Social Sciences (General), bakalaureusetööd, infoühiskond, Internet, võrgusuhtlus, sotsiaalne veeb, fotod